Meet the SM Team

Madeline Firkins

Clinic Founder | Registered Nurse

Maddy, the owner and founder of SM Aesthetic Lab, brings over 15 years of experience in the beauty and cosmetic medical field. As a registered cosmetic nurse and clinical trainer for both Teoxane and the Australasian Academy of Cosmetic Dermal Science (AACDS), Maddy is highly regarded in the industry.

Her career began as a dermal therapist, where she honed her skills in enhancing patients' skin through advanced laser and skincare treatments. Driven by her passion for the cosmetic field, Maddy pursued a Bachelor of Nursing at the University of Tasmania, specialising in cosmetic treatments. She further expanded her knowledge with a Graduate Diploma in Cosmetic Nursing from AACDS.

Throughout her career, Maddy has collaborated with leading cosmetic doctors and cosmetic nurses, allowing her to develop a diverse skill set. This extensive experience enables her to provide comprehensive assessments for her patients, offering insights into surgical and non-surgical treatment options, as well as skincare solutions tailored to each individual’s concerns. Her dedication to education is also reflected in her completion of Certificate IV in Training and Assessment, establishing her as a respected clinical trainer and leader in the cosmetic industry.

SM Aesthetic Lab was created with Maddy's vision of offering a clinic that combines a welcoming, relaxing atmosphere with the highest standards of clinical care. She finds great fulfilment in helping her clients gain confidence and happiness through her work, whether it's through cosmetic procedures or advanced skin treatments.

Outside of her professional achievements, Maddy is a devoted mother to two daughters and deeply values her time with them. She is also committed to mentoring the next generation of cosmetic nurses and doctors, sharing her knowledge to help them succeed in the industry.

Nurse Maddy, cosmetic injector
Dr Foley

Dr Nico Foley

Dr Nico Foley is a registered Medical Doctor specialising in Cosmetic Medicine with five years of experience in her field.

Prior to her career in cosmetic medicine, Dr Foley trained and worked at St Vincent’s Hospital in Darlinghurst Sydney, spending significant time in Emergency Medicine and surgical sub-specialties. She has a special interest in women’s sexual health, with a background in reproductive fertility science, she takes a sensitive and proactive approach to clinical treatments aimed at enhancing female sexual function.

Dr Foley believes in taking a natural approach to cosmetic medicine with the view that all treatments should aim to rejuvenate and give a youthful, natural appearance that reflects the individual person, accentuates natural beauty whilst retaining a patient’s individuality.

Dr Foley additionally holds a current position on the Medical Advisory Board for Laser Clinics Australia, improving complication management and patient safety from an excellence advocacy perspective. She regularly sees and treats referrals for complications and negative outcomes within Cosmetic Medicine.

Dr Thomas Webb

Dr Thomas Webb

Graduating in 2016 with a Bachelor of Medicine and a Bachelor of Surgery, Dr Webb has spent the last five years working as a surgical trainee in Sydney.
With a particular interest in Plastic and Reconstructive surgery, Dr Webb has turned his sights to Cosmetic medicine, incorporating his knowledge of anatomy and technical ability to provide minimally invasive rejuvenation techniques, emphasising symmetry and aesthetic outcomes.

Dr Webb collaborates with several aesthetic medical clinics and national scripting partners around Australia. Ensuring patient comfort and safety are paramount to Dr Webb, and he always aims to exceed his patient’s expectations for all cosmetic procedures.

Dr Thomas Webb has worked alongside Nurse Maddy since SM Aesthetic Lab was founded in 2020. He prides himself on his attention to detail to ensure he achieves the best possible outcomes for his patients. Dr Webb is known for and maintains a natural aesthetic with subtle enhancements specific to the patient’s goals.

Dr Soo Keat Lim

Dr Soo Keat Lim

Dr Lim graduated with an MBBS from the University of Sydney in 1966 and has been working in cosmetic medicine for over 27 years. He is renowned for his expertise in Body Shaping / Liposculpture and trains other doctors in Body Shaping.

Dr Lim has been the Head of the Liposuction Training Program of the Australasian College of Cosmetic Surgery for almost 20 years. He is also well known for his skill in various cosmetic treatments and Sclerotherapy, the treatment of Varicose & Spider Veins.  As a result, he is also called upon to train other doctors in these fields by leading companies in the cosmetic industry.

A strong believer in and advocate of promoting the benefit of a strong united body to represent cosmetic doctors, Dr Lim is very involved with The Australasian College of Cosmetic Surgery (ACCS) and is a Fellow of the Faculty of Medicine of the ACCS ( FFMACCS ) as well as a council member and current treasurer. He was a Past President of the ACCS.  He is now the Chairperson of the ACCS Liposuction Committee which looks after its Liposuction / Liposculpture training program. He is also a mentor for the Surgical and Medical Registrars of the ACCS and has convened the college’s annual Liposuction Workshops since 2004. For all the services he has given to the college, he has been awarded a Life Membership in the ACCS.

Nurse Jen Cosmetic Nurse

Nurse Jen

Registered Nurse | Laser Clinician

Nurse Jen, our accomplished dermal therapist and cosmetic nurse, holds a Diploma of Nursing (2020), a Bachelor’s in Nursing (2022), and a Laseraid training certificate (2023). With extensive experience in dermatological care, Jen excels in delivering customisable cosmetic procedures and skin treatments.

Her primary focus is on ensuring clients achieve their best results through a comprehensive range of treatments, including advanced laser therapy and personalised treatment plans. Dedicated to enhancing both beauty and skin health, Jen combines her expertise and passion to provide exceptional care tailored to each client’s unique needs.

Cosmetic Nurse and Dermal Therpaist Sarah

Nurse Sarah

Registered Nurse | Dermal Therapist

Sarah, our skilled registered nurse with a unique blend of expertise in both beauty and cosmetics. With a Diploma in Beauty (2018) and a Bachelor’s in Nursing (2024), Sarah brings a comprehensive understanding of cosmetic procedures and skincare treatments to our clinic.

Sarah is passionate about helping clients achieve their aesthetic goals while prioritising skin health. Her dual qualifications allow her to deliver expert advice and tailor personalised treatments to meet each client’s specific needs. Dedicated to promoting both beauty and well-being, Sarah ensures that every client leaves feeling confident and rejuvenated.

Nurse Avril

Nurse Avril

Registered Nurse

Avril completed her Bachelor of Nursing in Perth in 1998 and later earned a Master’s in Health, Safety, and Environment in 2014. She has a diverse nursing background, including surgical nursing, mental health nursing, and remote area nursing with a focus on health and safety.

In 2015, Avril moved to Sydney and transitioned into roles with pharmaceutical and device companies as an account manager. She worked for a leading cosmetic company, where she conducted training in anti-wrinkle and skin treatments for cosmetic nurses and doctors across NSW.

Avril stays at the forefront of cosmetic medicine by regularly attending training and conferences led by local and internationally recognised experts. She believes in listening to her clients’ needs and providing evidence-based cosmetic treatments to achieve natural-looking results.

Nurse Rachel

Nurse Rachel

Registered Nurse

Nurse Rachel is a highly experienced registered nurse with over five years of experence in the field. She has worked alongside renowned dermatologists and cosmetic physicians, honing the latest treatment options for anti-aging and skin rejuvenation.

Rachel has fostered her skills in cosmetic treatments through roles at leading aesthetic companies, where she has continually advanced her knowledge and expertise in delivering exceptional results.

Dermal Therapist Ghazal

Dermal Therapist Ghazal

Dermal Therapist

Ghazal is a dedicated Dermal Therapist with four years of experience. She holds a Diploma of Beauty (2020), a Derma Aesthetic Australasia Skin Needling Certificate (2022), and a Skin Education International Skin Expert Certificate (2021).

Ghazal performs non-invasive skin and body treatments with a holistic approach, believing in the philosophy of “less is more” when it comes to skincare. She emphasises simplicity and efficacy, guiding her clients on their journey to achieving their best skin.

Passionate about skin health, Ghazal enjoys sharing this journey with her clients, providing personalised treatments and expert advice to help them achieve their skincare goals.

Zoe Yared Fogarty

Zoe Yared

Clinic Coordinator | Marketing Manager

Zoe Yared is SM Aesthetic Lab's Clinic Coordinator and Marketing Manager. She ensures exceptional client care from the moment you step into the clinic, managing client relations, overseeing daily operations, and leading the clinic’s marketing.

With a Bachelor’s degree in Commerce and previous experience in luxury customer service, Zoe brings a unique blend of expertise and dedication to her role. She is always available to assist with any questions or concerns, providing a seamless and pleasant experience for every client.